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Nissan Magnite    2025

We at ÍCON Design produced a 4-minute film for the launch of the Nissan Magnite in Mexico—showcasing the vehicle's key features with complete creative control and visual quality.

The entire project was developed in CGI, from start to finish, allowing for agility, consistency, and freedom to explore different scenarios and approaches without physical limitations.

Nissan Mexico

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This was also an important milestone for us: it was our first project using real-time rendering with Unreal Engine, further increasing pipeline efficiency and opening new possibilities for automotive content production.

The result? A complete film, delivered within an extremely challenging timeframe, without compromising quality.

The future of automotive production is already a reality—faster, more flexible, and fully scalable.

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